Author: Jim Martin

2023 – A year of change

In a world of rising ad costs, increasing noise, and evolving platforms like Google Analytics 4 (GA4), marketing teams are facing uncertainty. But this shift presents an opportunity for growth and transformation

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Do I really need to migrate my website?

When considering a website migration, it’s crucial to have valid reasons driving the decision. Focus on legitimate factors that truly impact your business’s growth, such as SEO improvements, enhanced landing pages, improved functionality, or the need for a better mobile experience

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How to have a killer website: Relevancy

To have a killer website, there are five fundamental keys that often get overlooked. One of these crucial elements is relevancy. Matching user expectations with compelling content and design is essential for creating an awesome website

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