The integration of Conversational AI has unlocked new possibilities, enabling businesses to engage with their audience in ways previously unimaginable. As we move forward, embracing this evolution will not only keep you relevant but also empower you to provide the seamless, customer-centric experiences that modern consumers demand
Conversational AI has become a buzzword in the world of marketing, and for good reason. It’s a powerful tool that can transform your marketing funnel, making it more efficient and customer-centric. In this blog post, we will explore strategies for integrating Conversational AI into your marketing funnel, taking it to the next level and maximising its potential
Attribution modeling helps businesses understand how various marketing activities contribute to customer acquisition, retention, and conversion. Essentially, attribution modeling answers the question: ‘Which marketing channels deserve credit for a sale or conversion?
Businesses are constantly seeking innovative ways to connect with their audience and drive better marketing results. One such innovation is the use of conversational AI, a technology that leverages artificial intelligence and natural language processing to engage customers in meaningful conversations.
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